strategy

Functional Fixedness In your Work

Are you suffering from Functional Fixedness about your role and position? Functional fixedness is a cognitive bias that impacts an individual’s ability to be creative. When we discuss functional fixedness we normally associate it with how an object may be used. Duncker’s candle problem is often used to demonstrate this bias. The problem is presented as follows: You […]

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Surprise

Well, that was unexpected. How many times have you found yourself saying that? Have you ever really thought about surprise? The different types and how they impact strategic thinking and execution? Because you are almost guaranteed to be surprised at some point in one of your creative processes. Now, you might be asking yourself –

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The Creative Process

What are the stages of a Creative Process? Well, that depends on whom you ask. If you’ve read Simon Sinek’s Start with Why, he argues for a three-stage process. As does Richard Rumelt in his work Good Strategy/Bad Strategy and Fevzi Okumus in his paper delineating the Strategy Implementation Framework. I will hopefully argue, at

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